Program Duration
6 months: Online
16 months: On-Campus
James Cook University SingaporeOn average, graduates of Bachelor of Business - Marketing for the Digital Age earn S$46K per year
Brand or Product Managers, Marketing Assistants, Market Research Consultants, International Marketing, Customer Service Management
Focusing on cutting-edge marketing strategies and digital technologies, students gain expertise in creating impactful digital campaigns, targeting diverse audiences, and mastering data-driven decision-making in this major. Graduates are well-prepared for careers in digital marketing management, online brand promotion, and e-commerce.
Click here for year 1 merit-based scholarships.
The Global Year-1 program is designed for students who want to accelerate their undergraduate education, saving time and money while building a solid academic base in Australia, Singapore or the UK. The program allows students to complete up to one year of their undergraduate degree remotely from home and then progress to campus to complete the remainder of their degree. In order to advance to James Cook University Singapore, students must achieve an overall Pass (with no failed modules) in The WorldGrad's Global Year-1 program. Students will study the following 8 modules with The WorldGrad.
After the completion of the Smart Program, students progress to James Cook University Singapore to study the remaining core and elective courses on campus and complete their degrees. Further information on the On-Campus program structure and courses are available with our Admissions Team.