Program Duration
Year 1: Online
Years 2 & 3: On-Campus
Wrexham University2 Years
On average, graduates of Bachelor of Arts (Hons) - Marketing and Business earn £33K per year
Advertising Account Executive, Digital Marketer, Market Researcher, Media Buyer, Social Media Manager
Our BA (Hons) in Marketing and Business equips students with the necessary skills to navigate the demands of the contemporary business landscape while enhancing their personal and professional capabilities. The program delves into the factors behind consumer purchasing decisions and the influences that shape their choices of products or services. By examining current scientific insights in fields such as consumer behaviour, decision-making, and advertising, the curriculum explores the complexities of these processes.
One-time scholarship of £2,000 during the on-campus duration (additional IELTS-based scholarships available). Click here for year 1 merit-based scholarships.
The Global Year 1 program, a UK Higher National Certificate, is designed for students who want to accelerate their undergraduate education, saving time and money while building a solid academic base for an international degree. The program allows students to complete up to one year of their undergraduate degree remotely from home and then progress to an overseas campus to complete the remainder of their degree.
1. Y/618/5038 - Accounting Principle
2. T/618/5032 - Business and Business Environment
3. J/618/5035 - Human Resource Management
4. L/618/5036 - Leadership and Management
5. D/618/5039 - Managing a Successful Business Project
6. H/618/5057 - Managing the Customer Experience
7. A/618/5033 - Marketing Processes and Planning
8. Y/618/5055 - Operations Management
After the completion of the Smart Program, students progress to Wrexham University to study the remaining core and elective courses on campus and complete their degrees. All students who complete the degree successfully, qualify for post-study work rights. Further information on the On-Campus program structure and courses are available with our Admissions Team.