Post Study Work Rights Duration

1 Year

Average Salary

On average, graduates of Bachelor of Business Administration - Managerial Marketing earn $70K per year

Career Prospects

Marketing Executive, Marketing Assistant, Social Media Manager, Event Manager, Media Planner

Program Overview

The Bachelor of Business Administration in Managerial Marketing program develops students’ analytical, decision-making, and communication skills for marketing careers. It employs hands-on assignments, case studies, and real-world projects to provide practical experience. The program emphasises writing skills and builds a comprehensive knowledge base through integrated coursework. It aims to produce graduates who can make autonomous decisions and take initiative in business environments.

Admissions Information

ACADEMIC QUALIFICATIONS

Completion of AISSCE with 60% or above and an IELTS score 6.0. Click here for more details.

Fees: Year 1 (Online)

INR 7,50,000 + GST

UNIVERSITY FEES: YEAR 2 ONWARDS (OVERSEAS)

Tution: $22,316 per annum (Approx.)
Living Expenses: $13,040 per annum (Approx.)

SCHOLARSHIPS

$4,300 scholarship per annum for the remaining on-campus duration (Additional merit-based scholarships available). Click here for year 1 merit-based scholarships.

TOTAL STUDY COSTS WITH THE WORLDGRAD

Total Tuition: INR 53L (Approx.)
Total Study Costs (Fee + Living): INR 85L (Approx.)
Total Savings: INR 18L (Approx.)

Program Structure

Year 1: Smart Program

The All American Undergraduate Program is designed for students who want to accelerate their undergraduate education, saving time and money while building a solid academic base in the USA. The program allows students to complete up to one year of their undergraduate degree remotely from home and then progress to campus to complete the remainder of their degree. In order to advance to Kent State University, students must achieve a minimum GPA of 2.0 in The WorldGrad's All American Undergraduate Program. Students will study up to 10 modules (up to 30 credits) with The WorldGrad from the following list of subjects.

1. HIS111 - American Society to 1865

2. MAT181 - College Algebra

3. ACC210 - Financial Accounting

4. PSY101 - Introduction to Psychology

5. COM130 - Introduction to Speech Communication

6. MKT151 - Introductory Marketing

7. MGT201 - Management of Organizations

8. ACC228 - Managerial Accounting

9. ECO222 - Microeconomics

10. ECO221 - Principles of Macroeconomics

11. MAT185 - Quantitative Reasoning

12. ENG142 - Rhetoric and Academic Writing

13. ENG141 - Rhetoric and Introductory Research Writing

14. CST285 - Spreadsheet Applications and Data Analysis for Decision Making

Year 2 Onwards: On-Campus

After the completion of the Smart Program, students progress to Kent State University to study the remaining core and elective courses on campus and complete their degrees. Once on campus, students will be eligible for CPT and OPT during and after completing their studies. Further information on the On-Campus program structure, courses and CPT and OPT opportunities is available with our Admissions Team.

Visit University Website

Admission Process

CHOOSE A PROGRAM

With the help of our admissions team, select a program of your choice from our wide set of globally ranked partners.

SUBMIT APPLICATION

Fill out our online application form along with the necessary documents. Our admissions team will guide you through the process.

RECEIVE ADMISSION OFFER

Once your application is approved by The WorldGrad and our partner institution, you will receive an offer for enrolment for the online program as well as the on-campus component. Offers can be made within 24hrs of receiving an adequately filled application.

CONFIRM ENROLMENT

Accept your offer by submitting a confirmation fee as mentioned in your offer letter. Since we have limited seats, enrolment would be void if confirmation fee is not received as stated.