Program Overview

The Master of Business Administration with a focus on Digital Marketing at Lander University aims to provide students with advanced skills in leveraging digital platforms and technologies to effectively promote and grow businesses. The program curriculum covers areas such as social media marketing, content strategy, online advertising, and digital analytics. Students will learn to develop comprehensive digital marketing campaigns that target diverse audiences. The program places a strong emphasis on staying current with digital trends and adapting marketing strategies accordingly. Graduates will be well-prepared for careers in digital marketing management, online brand promotion, and e-commerce.

Admissions Information

ACADEMIC QUALIFICATIONS

Successful completion of an undergraduate degree with 2.0 GPA

ENGLISH REQUIREMENTS

IELTS: 6+ band

FEES AND SCHOLARSHIPS

Year 1: Online 6 Credits: INR 2,15,000 + GSTTerm 2 Onwards: On-Campus USD 13,080*

Scholarship**
The SmartGrad Scholarship: 20% off the tuition fee
The Director's Merit Award: INR 50,000 cash per student

*Fees for 2024. Actual fees will depend on your year of enrolment.
**Eligibility applies to scholarships.

Program Structure

Year 1: Smart Program

The All American Graduate Program develops a solid foundation for overseas studies by accustoming students to the university’s academic standards. The program can be completed in 2 or 3.5 months through a full-time or part-time mode of education. Students can earn up to 9 credits, equivalent to one term of postgraduate studies in the US. With our student-friendly curriculum and award-winning 1-1 tutor program, students will be well on their way to their dream destination. The credits for the program are offered by Trine University.

1. FIN5063 - Corporate Finance

2. BA5223 - Executive Communications

3. FIN5203 - Finance for Engineers

4. MK6943 - Strategic Marketing Management

Term 2 Onwards: On-Campus

After the completion of the Smart Program, students progress to Lander University to study the remaining core and elective courses on campus and complete their degrees. All students are eligible for CPT during and OPT after their degree. Further information on the On-Campus program structure and courses are available with our Admissions Team.

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Admission Process

CHOOSE A PROGRAM

With the help of our admissions team, select a program of your choice from our wide set of globally ranked partners.

SUBMIT APPLICATION

Fill out our online application form along with the necessary documents. Our admissions team will guide you through the process.

RECEIVE ADMISSION OFFER

Once your application is approved by The WorldGrad and our partner institution, you will receive an offer for enrolment for the online program as well as the on-campus component. Offers can be made within 24hrs of receiving an adequately filled application.

CONFIRM ENROLMENT

Accept your offer by submitting a confirmation fee of INR 25,000 within 5 days of receiving the admission offer. Since we have limited seats, enrolment would be void if confirmation fee is not received as stated.