Post Study Work Rights Duration

3 Years

Average Salary

On average, graduates of Bachelor of Business Administration - Digital Marketing earn $93K per year

Career Prospects

Analytics Manager, Social Media Copywriter, Brand Ambassador, Chief Marketing Officer, Community Manager

Program Overview

Through a blend of marketing principles and cutting-edge digital strategies, graduates are prepared to navigate the dynamic world of online promotion. The program covers social media management, content creation, and data analytics, ensuring students gain practical knowledge for success in digital marketing roles. With a focus on real-world applications, students develop a deep understanding of the digital tools essential for effective marketing campaigns. This degree paves the way for exciting career opportunities in the rapidly evolving field of digital marketing.

Admissions Information

ACADEMIC QUALIFICATIONS

Completion of AISSCE with 60% or above and no IELTS required. Click here for more details.

Fees: Year 1 (Online)

INR 7,50,000 + GST

UNIVERSITY FEES: YEAR 2 ONWARDS (OVERSEAS)

Tution: $49,550 per annum (Approx.)
Living Expenses: $18,470 per annum (Approx.)

SCHOLARSHIPS

$13,500 – $35,000 per annum for the remaining 3 years on-campus. Click here for year 1 merit-based scholarships.

TOTAL STUDY COSTS WITH THE WORLDGRAD

Total Tuition: INR 98L (Approx.)
Total Study Costs (Fee + Living): INR 144L (Approx.)
Total Savings: INR 83L (Approx.)

Program Structure

Year 1: Smart Program

The All American Undergraduate Program is designed for students who want to accelerate their undergraduate education, saving time and money while building a solid academic base in the USA. The program allows students to complete up to one year of their undergraduate degree remotely from home and then progress to campus to complete the remainder of their degree. In order to advance to Pace University, students must achieve a minimum GPA of 2.5 in The WorldGrad's All American Undergraduate Program. Students will study up to 10 modules (up to 30 credits) with The WorldGrad from the following list of subjects.

1. HIS112 - American Society since 1865

2. HIS111 - American Society to 1865

3. MAT273 - Applied Statistics I

4. LAW211 - Business Law I

5. MAT181 - College Algebra

6. CST280 - Database Design and Application

7. CST111 - Digital Literacy and Technology Readiness

8. MKT151 - Introductory Marketing

9. PSY101 - Introduction to Psychology

10. COM130 - Introduction to Speech Communication

11. POL101 - Introduction to the American Political Process

12. ACC228 - Managerial Accounting

13. ECO222 - Microeconomics

14. CST230 - Networking Fundamentals

15. CST155 - Operating Systems

Year 2 Onwards: On-Campus

After the completion of the Smart Program, students progress to Pace University to study the remaining core and elective courses on campus and complete their degrees. Once on campus, students will be eligible for CPT and OPT during and after completing their studies. Further information on the On-Campus program structure, courses and CPT and OPT opportunities is available with our Admissions Team.

Visit University Website

Admission Process

CHOOSE A PROGRAM

With the help of our admissions team, select a program of your choice from our wide set of globally ranked partners.

SUBMIT APPLICATION

Fill out our online application form along with the necessary documents. Our admissions team will guide you through the process.

RECEIVE ADMISSION OFFER

Once your application is approved by The WorldGrad and our partner institution, you will receive an offer for enrolment for the online program as well as the on-campus component. Offers can be made within 24hrs of receiving an adequately filled application.

CONFIRM ENROLMENT

Accept your offer by submitting a confirmation fee as mentioned in your offer letter. Since we have limited seats, enrolment would be void if confirmation fee is not received as stated.