Program Duration
Year 1: Online
Years 2, 3 & 4: On-Campus
Pace University1 Year
On average, graduates of Bachelor of Business Administration - Marketing (Advertising and Integrated Marketing Communications) earn $70K per year
Account Executive, Brand Manager Event Planner, Event Promoter, Group Sales Manager, Market Research Analyst
This program emphasises the strategic blend of advertising and integrated marketing communications to effectively reach target audiences. Students gain experience in creating impactful campaigns, honing their creative and analytical skills. The degree prepares graduates for diverse roles in the marketing industry, equipping them with the knowledge to navigate digital platforms, analyse consumer behaviour, and contribute to successful marketing strategies.
$13,500 – $35,000 per annum for the remaining 3 years on-campus. Click here for year 1 merit-based scholarships.
The All American Undergraduate Program is designed for students who want to accelerate their undergraduate education, saving time and money while building a solid academic base in the USA. The program allows students to complete up to one year of their undergraduate degree remotely from home and then progress to campus to complete the remainder of their degree. In order to advance to Pace University, students must achieve a minimum GPA of 2.5 in The WorldGrad's All American Undergraduate Program. Students will study up to 10 modules (up to 30 credits) with The WorldGrad from the following list of subjects.
After the completion of the Smart Program, students progress to Pace University to study the remaining core and elective courses on campus and complete their degrees. Once on campus, students will be eligible for CPT and OPT during and after completing their studies. Further information on the On-Campus program structure, courses and CPT and OPT opportunities is available with our Admissions Team.